Graphic Design & Branding
Senior Special Events & PR Coordinator – Villa Esperanza Services
As the Senior Special Events and PR Coordinator at Villa Esperanza Services, I design and create various printed materials, such as event invitations, thank-you cards, flyers, pamphlets, and strategy documents. I also led the redesign of Villa’s digital aesthetic, including a refreshed look for the Instagram, Facebook and LinkedIn pages. I developed the new style by considering Villa’s brand as a whole and incorporating more playful colors to reflect its mission and spirit. All my graphic design work is done using InDesign, Photoshop, and Canva, and I also capture and edit photos and videos for digital designs.
Instagram Page
To see more of my current Instagram work, please visit the Villa Instagram.
Before
After My Rebranding
Outlook Newspaper Advertisement
New Website Launch Announcement Postcard
Mailed to database of 10,000+ contacts
2025 Gala Event Logo
Masquerade Ball theme
2025 Golf Tournament Event Logo
Vintage golf theme
Organization-wide New ID Badges
Organization One Sheet
After My Redesign
Redesigning Villa’s Website
Led the design ideation and research to reimagine the Villa website from its 2010 previous version. Utilized competitive analysis, brand image strategizing, and adherence to newly created color and font parameters to develop the site. Completed the full redesign in 3 months, using Squarespace.
